Tier 2 Package Agreement. Plain English.

01Who this is between

This agreement is between Bellemark Systems, run by Alex McTevia in Newnan, Georgia ("Bellemark", "we"), and the business named in the signature box below ("you", "the client"). You confirm that the person signing is allowed to act for the business. Only the person who signs, or one person they name to us in writing, can request changes or cancel.

02What you get (Tier 2 Package)

• A custom website built around your business, services, towns and hours, designed to work well on a phone.
• Hosting, a domain name and business email on that domain (like you@yourbusiness.com), all included in your monthly fee.
• An advanced chat assistant on your site that answers common questions at any hour, using only the information you give us, and saves the customer details a visitor shares into your CRM.
• A CRM that keeps track of your leads and customers in one place.
• A texting pack: a business number we set up for you, and a text alert to you when a new lead comes in.
• Missed call text back: when a customer calls and you do not pick up, we text them, and an AI assistant replies by text and answers using the information you gave us. It does not book jobs or quote prices unless you tell us to.
• Review requests: after you mark a job as done, we text your customer a request to leave you a review.
• Change requests, as described in section 07, and ongoing care of everything above.

03What is not included

These are not included, and we will quote them separately if you want them:

• Paid ads and search engine optimization work.
• Writing large amounts of new content, or taking photos or video.
• Extra pages, new sections, a remodel or a redesign. These start at $250 and are quoted before we begin.
• An AI assistant that answers your phone calls by voice.
• Marketing text blasts, or texting people who have not contacted you or agreed to hear from you.

04What it costs

Here is how the Tier 2 price is made up:

The monthly service includes up to $60 of chat assistant usage each month, across both the website assistant and the missed call assistant, and that is the monthly usage cap. If you go over the cap, the extra usage is billed to you at the current market price on a separate bill at the end of the month. We will send you the confirmed price in writing before any overage is billed. Payments are taken through Stripe. The build fee is non refundable once we start work, except as described in section 06.

05Your start date and what we need from you

We start building once the build fee is paid and you have sent us the information on our intake form. You agree that what you send us is true and that you have permission to use any photos, logos and customer reviews you give us. If we are waiting on you, the schedule waits too. Once we have everything, we aim to have your first version ready for you to review within 3 business days. That is a target, not a promise.

• Revisions before launch: you get 2 rounds of changes to the first version of your site. Anything after that is handled as a change request under section 07.
• Approval: your site does not go live until you approve it in writing. A text or email saying "approved" is enough.
• Your content: you confirm the photos, logos, text and reviews you send us are yours or you have permission to use them. You are responsible if they are not.
• Go live date: your 3 month minimum term and the $375 website part of your monthly fee start on the day your site goes live, or 30 days after you pay the build fee, whichever comes first. We will confirm the date with you in writing.
• Texting start date: the $275 texting part of your monthly fee starts on the day your business number is set up and texting is working. We will confirm that date with you in writing too. Your texting and email can take up to 2 weeks to go live, sometimes longer, because they depend on approvals from other companies.
• Delays on your side: if we are waiting on information from you for more than 14 days, the build pauses until we get it.
• Delays on our side: if we cause a delay, the 30 days above is extended by the same number of days.

06Texting and your business number

• Carrier approval: businesses must register to send text messages in the United States, and phone carriers decide whether to approve it. We file the registration for you, but approval is not up to us and we cannot promise how long it takes.
• If it is rejected: we will fix the problem and file again once at no charge. If it is still rejected, the texting pack, missed call text back and review requests come off your package. We refund the $400 of setup fee that was for them and you do not pay the $275 texting part of the monthly fee. Everything else stays as agreed.
• Who you text: you agree to use texting only with customers who contacted you or agreed to hear from you. A customer can reply STOP at any time, and we honor it.
• Review requests: they are sent after you mark a job as done. If you do not mark it done, the request is not sent.
• Normal use: the texting we include is the normal amount for a local service business: alerts when a lead comes in, replies to missed calls, and review requests after jobs. If your texting is far above normal, we will talk to you before changing anything.

07Changes and support

A change request is a small update to your existing site or assistants. Examples: a new phone number, a changed service area, adding or removing a service, new hours, a new photo, a text edit, a price update, or a change to what an assistant says.

Bigger work is not a change request. A new page, a new section, a remodel of the site or a redesign is quoted separately, and starts at $250. We will always give you the price and get your yes before starting.

• You get 5 change requests every month. Unused requests do not carry over.
• Changes to what the chat assistant or the missed call assistant says or knows count as change requests. One change that updates both assistants at once counts as one request.
• Each extra request in the same month is $20.
• Standard changes are done within 3 business days. A priority change is done within 1 business day and costs $20.
• Send change requests only through the change request form we give you. Requests sent by text, call or message may not be counted or completed.
• Support: you can reach us Monday to Friday, 9 am to 4 pm Eastern, by message or call. We reply within 1 business day.

08Minimum term and cancelling

• The minimum term is 3 months from the day your site goes live.
• If you cancel during those 3 months, you pay half of the monthly fees for the months that are left. For example, cancel during month 1 and you pay half of month 2 and half of month 3, which is $650. Cancel during month 2 and you pay half of month 3, which is $325. The month you cancel in is already paid for.
• After the 3 months, your service automatically continues month to month at $650 a month. There is no new minimum term.
• You can cancel at any time after the minimum term. Tell us in writing (a text or email is fine) before your next billing date and you will not be charged again.
• When you cancel, the site comes down, the assistants and texting stop, and the business number we set up for you is released. On request, we give you a copy of your site files and your CRM contacts. Ask within 30 days of cancelling.

09Who owns what

• Bellemark owns the website design, the code, the hosting account and the domain name while your service is active.
• You own your business name, logo, photos, written content and customer information, including everything stored in your CRM. You give us permission to use them to build and run your service.
• You allow Bellemark to show your site and a screenshot of it as an example of our work, and to keep a small "Built by Bellemark" credit in the footer of your site.
• If you cancel, we will transfer the domain to you for a flat $25 transfer fee, once any balance owed is paid. We keep your website and business email running during the transfer so nothing goes offline, and for 14 days after it so you can move your email. The site design and code stay with Bellemark.

10If a payment is missed

• Day 1: we send you a message and an email. Many failed payments are just an expired card.
• Day 3: we call you, at the best time you gave us on the intake form.
• Day 5: we call you again at that time.
• Day 7: we make one last call. If the payment is still not made, we turn off your automation before 3:30 pm Eastern. That means your chat assistants, missed call text back, review requests and texting all stop. Your website stays up.
• Day 14: if the payment is still not made, your website goes down until payment starts again. Your files and CRM data are kept safe.
• These deadlines are not random. They are the same fixed schedule for every client, so you always know what is coming.
• If you did not give us a best time to reach you, we call during normal business hours.
• To start things back up, you pay what is owed plus a $50 fee to bring the automation back up, and a $25 fee to bring the site back up if it was taken down. Each part goes back up as soon as it is paid.

11About the assistants

The chat assistant and the missed call assistant are automated tools, and they say so. They answer using the details you give us. You are responsible for those details being correct and up to date. They do not give legal, medical or safety advice, and they do not quote prices or make promises on your behalf unless you tell us to. If an assistant does not know something, it says so and points the customer to you or to your request form.

12No promises about results

We build the site and the assistants carefully and keep them running. We cannot promise any number of visitors, calls, leads, jobs, reviews or search rankings. Results depend on your business, your area and many things we do not control.

13If something goes wrong

We will always work to fix problems quickly. We do not guarantee that the site, texting or assistants will never be down. Services we depend on, like hosting, phone carriers and payment providers, can have outages outside our control. To the extent the law allows, our total responsibility to you for any problem is limited to the amount you paid us in the 3 months before the problem happened.

14If we disagree

If something goes wrong, call or message us first and give us a chance to fix it. Most problems can be sorted out in a short conversation. We ask the same of you before you dispute a charge or post a public complaint.

15The rest

• This agreement is governed by the laws of the State of Georgia.
• If we want to change these terms, we will tell you in writing first. You can cancel under section 08 if you do not agree.
• Typing your name below counts as your signature and means you have read and agree to this agreement.